Ah, Sophie, our French Blogger, has a very important message for you people : 

I had a revelation a few days ago. I had already been vaguely thinking about this at the time when I was only an active member: why not increase the oestrogen level of laFraise ? I now have the ability and power to act upon it, and this concept is about to become a reality. Don't worry guys, this doesn't mean I don't like you anymore, but sometimes it is necessary to allow a fresh breeze of the female touch onto this stuffy design scene…

And what could be better than a selection of innovative young ladies who are blooming in the midst of a sun-kissed flower bed of designs? I am fairly certain that you will not be opposed to this initiative, to the contrary even. The tiny little problem is that women do not generally linger here, as the product line in no way measures up to the beauty of their figures: nothing sexy, nor flattering and  we believe it is high time for a change !

Prepare yourself : from March 19th  to the 25th  (week of the Spring equinox), laFraise's heart will beat to the rhythm of the Girls' creativity gush ! It all  begins with a grand tailor-made design competition. Don't hesitate to inspire yourself from the brand new girl-oriented product selection:

- A black V-neck t-shirt from Continental (the usual American Apparel shirts are unfortunately unisex and the white version is pretty see-through, as Continental's hue array is fairly limited we went with the always fashionable black).

- A baby-blue tank top.

- A fuchsia top and shorty set.

Here are the main rules: we encourage everyone to start submitting designs right away ! The contest ends March 2nd. The three glorious winners will be announced on March 9th . Keep in mind that the goal is of course to think up girl-pleasing designs, (hint-hint, nod-nod to all male participants). We are expecting fresh, beautiful, curvy and delicate design master-pieces !

The 3 winning designs will be printed in a 300-piece limited edition, and their creators will be awarded 1000€ each. Yes, we know this is a very frivolous decision, in our defense it sprung-out from our feminine side :)

In addition to this contest, the week will be punctuated by a treasure-trove of surprises and fun discoveries, all in relation to the female universe, but we won't go into detail now, afterall, a girl has a right to be secretive !

Eye Candy people rejoice !

Our two latest winners are visual killers

Let's start with Dracoimagem, our first brasilian winner (he's from Rio de Janeiro, a small town in the sunny suburb of London I presume)  (en maintenance actuellement) with his beautiful "Mimico", available in short or long sleeves. And because brasilian is a beautiful langage, here's his quote that I don't understand at all but who cares : 

Bom, quando criei a estampa do mímico eu pensei o seguinte, os mímicos são verdadeiros mágicos, nos fazem acreditar no invisível, logo, um mímico talentoso ao extremo poderia tranformar em realidade as sutilezas de suas próprias mímicas, assim ao imitar os movimentos de quem faz bolhas de sabão, ele acabaria por materializá-las realmente.

From brown to green, from Brasil to France. Along with Mimico, we warmly welcome Encre Magique (Magical Ink) from the very talented Mr Grabu. I just love his style and the way he explains his visual :

Magical Ink : effervescence d'idées à la pointe du stylo.

Yep, I won't translate it either, even tho I understand French much better than Brasilian but hey, that's the beauty of it. 

This week on Lafraise will be hopefully busy.

First, let's welcome The Boy Fitz Hammond after he posted, so that the hierarchy of event is defintely fucked up.

Second, lots of great visuals are going into shop this week, expect something like 22 euros off your wallet everyday of this week.

Let's start with "Je ne suis qu'un monstre" (I'm just a monster) from Hypermoi, available in short or long sleeves… Here's a snippet from the artist :

Dear fraisish comrade, you sweet, polite and brotherhooly-ish person… I know that under the light of truth, you're a damn monster ! Don't deny, MI6 confirmed it to me a few minutes ago.

Time to show your true self : I invite you from now to awake the beast/oger/Vladimir Poutine in you. I tell you comrade : let's eat our children, whip our lovers, bite our animals, even by the tshirt nul, you decide ! 

As good news never come alone, we're also putting today a very limited hand made fraise keyholder by Bloody Bunny. Only 50 of them are available (must quite a pain in the ass to make just one, so 50 is really cool)