We’re happy to lauch a special contest with BACARDI !!!
Flavoured rums with fresh fruit extracts, BACARDI LIMÒN and BACARDI RAZZ are made to be the final touch of your summer party. Create incredible mojitos Lemon or Raspberry (Bacardi Razz) and taste something really different and fresh.
Your mission
You will have to create 2 typical characters representing the personality of
BACARDI LIMÒN and BACARDI RAZZ and respect these rules :
- Positive and heartwinning image of the brands
- No childish motives
- No sex and violence
- No alcoholic abuse (no drugs in general)
You’re not obligated to use Bacardi’s logo but we´ll be pleased to see you referring to the basic fruit ingredients of BACARDI LIMÒN (Lemon) and BACARDI RAZZ (Raspberry)
Our mission
Bacardi will host an exhibition with some designs from the contest – between 10 and 15, the number will depend on you!
The exhibition will be in Berlin the 10th July and in Hamburg the 11th July
Two days of Bacardi party to celebrate your creative and fresh spirit !
The contract
All participants have to be over 18.
Each design will be printed by laFraise on 500 t-shirts.
Each design will be printed on special stickers
Each design will be used for future events on poster, flyers and stickers.
The winning designs will be featured by LODOWN and VICE.
The right session is for worldwide and without time limitation.
The prize
We will choose two winners : one for BACARDI LIMÒN, one for BACARDI RAZZ.
Each winner will receive 3000 € for his design.
The Jury
The Jury will be composed by Term Shon, Creative Director of Jörg Dietzel Brand Consultant, Thomas Marecki Director of LODOWN, Tim Meier, Brand Manager for BACARDI Flavours and Guillaume for laFraise.
The contest
The submissions are opened on Monday 8th June until 22th June (12:00). One additional week for the votes. There´ll be two different galleries, on the german part of the site : one for BACARDI LIMÒN, one for BACARDI RAZZ.
Some technical points
Typo : ITC Avant Garde Gothic BT Medium / ITC Avant Garde Gothic BT Demi / ITC Avant Garde Gothic BT Bold.
Bacardi LIMÒN : Lemon > Pantone 102C
Bacardi RAZZ : Rapsberry > Pantone 1945C
June 5th, 2009 at 6:27 pm
Can we make a full colored t-shirt (like that other contest about colors)?
June 5th, 2009 at 9:14 pm
No sorry. No print with Digital Direct. Only vector files, 12 colors max. : Pantone Solid Coated (as usual).
June 6th, 2009 at 2:41 am
Great contest! Looking forward to get started on this.
June 6th, 2009 at 11:06 pm
Looks awesome. But, i dont understand why we cant use the bacardi logo. I mean if there fronting the whole contest surly some sort of identity needs to be added, otherwise designscould look like Barcardi spoofs which in term could tarnish the brand.
But, great contest none the less!
June 8th, 2009 at 2:53 pm
You can use the Bacardi logo, all it states is that you are ‘not obligated to’ use it.
June 8th, 2009 at 6:13 pm
Hola a todos, me interesa mucho concursar, pero yo soy de México, ¿puedo participar?
Hi everyone, i like to much to participate in the contest but I live actually in Mexico, can I participate?
Gracias / Thanks
June 9th, 2009 at 11:08 am
Of course you can, we just do not currently ship to Mexico, but participate all you like :)
June 9th, 2009 at 11:09 am
Now that you are done your rant, you are not obligated to use the logo, but you can if you like.
June 17th, 2009 at 11:43 pm
Hi!
can i create a unique design with both the characters togheter or do i have to create 2 different designs?
in the second way, do i have to propose compulsory 2 characters (one for each taste) or can i propose just 1 character?
Thanks a lot!