June 21 is the day on which T-shirt fans worldwide will celebrate International T-Shirt Day for the second year in a row. There is already a virtual party room available online at www.t-shirtday.com, where t-shirt enthusiasts can get information about this year’s festivities surrounding the event.

laFraise and Spreadshirt will officially start off the short-sleeve season with an “Open Runway” in both Boston and Berlin, Germany. On this open-air fashion runway, T-shirt designers and T-shirt fans will have the opportunity to show their personal designs and looks centred around the world’s most universal clothing item.

However, the event will not only be celebrated in Boston and Berlin. The International T-Shirt Day is an initiative for all: whoever would like to celebrate at home in their own city or town can register their own celebrations at www.t-shirtday.com and use the site to attract guests to their party. A number of designers and both online and offline T-Shirt shops have already registered special activities in support of T-Shirt Day.

In order to wet the appitite for the holiday, T-shirt blogger Adam Fletcher started a countdown to T-Shirt Day which consists of daily contests, riddles and promotions on T-shirt blogs and T-shirt shops around the world. See his schedule here and keep your eyes open for laFraise´s initiative on June 12th.